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Ok I confess I have a Debenhams card, they got me with the 10% discount on a blue cross sale day so a further 20% was saved – a great deal. So what? You may say, well last week Debenhams announced they had ‘jumped into bed’ with both eBay and Amazon and selling via an outlet store on both these sites.
Michael Sharp, the deputy chief executive at Debenhams, said:
“A strong presence on the web is essential for any modern-day retailer. Our use of Amazon and eBay, as well as Debenhams.com, opens the door to millions of new customers.”
eBay outlet can be found here
Amazon.co.uk outlet can be found here
This at a single stroke for them opens them a door to plenty of new customers and puts them in direct competition with others who sell Debenhams stuff on these two sites, what’s the bet that with their buying power they got a great deal, it’s interesting to see on eBay they are already a top rated seller – no starting from 1 for them!
Also and more importantly I think this gives eBay and Amazon a very important tick in that box – if Debenhams sells on these sites why aren’t we?
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