Is your inbox awash with emails for all and sundry, wanting you to click this, buy that or even worse enlarge something else? As a professional marketeer its my job to get my clients emails through the clutter so they can be actioned and achieve success, so how do I do that? 3 eMail marketing [...]
Friday 13th May the launch of GrowMyCharity, yes we chose the date well! The launch of GrowMyCharity.com a collaboration between myself (Alistair Gleave) and Jackie Dawkins. Why you may ask? Well we have both been working with charity clients for a number of years and wanted to find a way to support charities of all [...]
Email Marketing has to be one of the key ways to get your business name out there, stay in the forefront of clients mind and connect with them on a regular basis. The question I often get asked is how do I build a list, where do I start? This has to be the most [...]
Email marketing is one of the best tools for instant accountable marketing, it is both cost effective and can be highly targeted, and here are my top 5 reasons you need to be using an Email marketing solution of some kind. 1. Sell to Existing customers It should go without saying that people buy from [...]
A solid aim for any web business has to be ancillary income, this is income that is outside of the key business, for example a hotel may sell travel insurance through an affiliate link or guide books from an Amazon link. To give a great example of financial returns in 2009 Ryanair had ancillary revenue [...]